New Passion Fruit and Cherry Jaffa Cake flavours unveiled by McVitie’s

Biscuit maker McVitie’s has unveiled two new fruity and tangy flavours to join the Jaffa Cakes range.

The new twists on the original zesty orange Jaffa Cakes have been created in Cherry or Passion Fruit flavours, sandwiched between the iconic dark chocolate and sponge layers.

The zesty new flavours are perfect for a mid-afternoon pick me up or lunch time treat.

Cherry and Passion Fruit flavour editions won’t be replacing any existing favourites but are joining both the Pineapple and the original tangy Orange flavours to extend the Jaffa Cakes family.

Emma Stowers, brand director for McVitie’s, said: “We’re really excited to reveal our two new Jaffa Cakes flavours – ‘cheeky’ Cherry and ‘party’ Passion Fruit – for everyone to enjoy. What better way to bring a fruity and tangy new twist to an afternoon pick me up, or some added zest to your day?”

Jaffa Cakes Cherry and Passion Fruit flavours are both available in recyclable sharing boxes of 10 cakes from supermarkets in the UK and Ireland at £1.20 per pack RRP.

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